Electronic commerce (E-commerce) continues to grow rapidly, providing consumers with the convenience of online shopping. Today, many companies are actively using platforms such as marketplaces, online stores and mobile applications to attract customers. One of the key trends in this area is personalization - companies analyze user data to offer unique products and services. Fast delivery methods and the implementation of artificial intelligence to improve customer experience are also growing in popularity.

What do you think will be the main challenges and opportunities for E-commerce in the coming years?